Sara Lee Premium Meats has taken steps to further improve and build upon these product offerings.

Sara Lee Corp. (NYSE: SLE) today announced that Sally Grimes, 41, will become chief innovation officer of Hillshire Brands Company (Sara Lee’s North American business) after the spin-off of its International Coffee and Tea business.

Sara Lee Corp. revealed its strategy for its North American foods business, Hillshire Brands Co., which emphasized new product development, marketing investment and disciplined cost control.

New Company to Unleash Potential Through Innovation, Brand-Building and Cost-Efficiencies

Upon completion of the proposed spin-off, Christopher Begley, current director of Sara Lee Corp. and the former chairman and chief executive officer of Hospira, Inc., will serve as non-executive chairman of the board of MeatCo.

Ball Park announced the launch of its "Great Moments in Guy Time" Facebook challenge, a program celebrating the most memorable "guy time" moments submitted by consumers.

Ball Park announced the introduction of new Ball Park Flame Grilled Patties, the first major extension outside the hot dog category in the Ball Park brand's more than 50-year history.

Wall Street bankers are trying to drum up interest in Sara Lee Corp.'s North American meat business, according to Smithfield Foods Inc.

Sara Lee has received a Private Letter Ruling and is now able to provide additional details about the spin-off of its international Coffee & Tea business.

Selective pricing actions were effective in reversing volume loss trends in key categories.