Butterball’s calculated bet that bringing all its production in-house would spur growth and innovation in its product lines has paid off handsomely. Plant expansions and the acquisition of two large processing facilities will allow the processor to multiply its jackpot.
It has been a busy couple of years, but the gamble that Butterball LLC has taken to modify its operational approach appears to have paid off, spurred along by several headline-making acquisitions in recent years.
In mid-November, Andy Hanacek, editor-in-chief, visited Raeford, N.C., in order to attend the ribbon-cutting ceremony and get an exclusive tour of the new Butterball further-processing plant there (which was also still under construction at presstime).
Every parent has been through their share of struggles when it comes to meal times. Moms and dads want their children to eat healthy and sensibly; the kids, on the other hand, want their favorites and could care less about all the traits that some adults find desirable.
Consumers want products that are good as well as being good for you. For those shoppers who refuse to sacrifice a quality eating experience in favor of health attributes, a product line like Thin ‘n Trim is tailor-made for them.
Fast-growing facility featured in October 2014 wins coveted Plant of the Year award!
September 18, 2015
For the fourth year, The National Provisioner has had a bevy of top-notch options for voters in its annual Plant of the Year competition — all the processing facilities that our editorial staff visited for cover stories from June 2014 through May 2015 were nominated.
To take its food-safety program to the next level, Marcho Farms replaced its traditional trim-testing program with an innovative, comprehensive carcass-testing program — a proactive tactic in the war against E. coli.
In the meat industry, one might consider Wayne Marcho, founder of Marcho Farms, to be a trailblazer, as he has had a long history of investment into doing “what’s right” by the company and its consumers — the most recent evidence occurring when its continuous-improvement efforts were turned toward its already-strong food-safety record.
The January 2016 issue of The National Provisioner features our cover story on Butterball’s plant expansions and acquisition of two processing facilities, along with a Q&A from Andy Hanacek’s exclusive tour of the new Butterball further-processing plant, and much more.
Check out the December 2015 issue of Independent Processor featuring our cover story on West Loop Salumi, the only USDA salumeria in the city of Chicago. This issue also includes features on the rising popularity of lamb, how to track and trend your HACCP data, and much more.