Sponsor a unique collection of The National Provisioner articles designed as a downloadable digital eBook! Topic-specific eBooks are hosted on provisioneronline.com and deployed to The National Provisioner's audience through a custom co-branded eBlast. Select your own topic or our editorial team will suggest one. Either way we handle all publishing details – from production and hosting to marketing and gathering leads.
|Full page ad||3||1|
|Logo on cover (Linked to your website)||✔||✔|
|Sponsor article* (1,000-1,200 words)||3||1|
|Logo on deployment eBlast||✔||✔|
|Leads from deployment eBlast||✔||✔|
** 3 sponsors minimum
The National Provisioner Webinars are an ideal platform to both educate and sell to a pre-qualified audience at the exact same time. Pair with a topic or trend expert to discuss common challenges while pitching your product or service solution. Or maybe the expert is you! Plan your webinar today and receive a turnkey marketing program collecting more than 280 average registrant leads.3
Align your company and its offerings with relevant content while receiving the branding, visibility and LEAD generation through The National Provisioner's Editorial Webinar Sponsorships. We take care of everything — the recruitment of leading industry experts as speakers to marketing targeted at an audience of your potential customers. Our Editorial Webinars bring you high-quality educational content and are available in exclusive and multi-sponsored options.
FOOD SAFETY UPDATE: APRIL 9, 2020 | Sponsorship Deadline: February 13, 2020
Food safety concerns keep every meat and poultry processor up at night; even those with the best programs need to stay nimble and up-to-date with the latest strategies and practices to stay ahead of the curve. In this webinar, we will explore the drivers and catalysts of food-safety innovation as 2020 gets under way.
MEAT AND POULTRY CONSUMER TRENDS: JULY 16, 2020 | Sponsorship Deadline: May 21, 2020
As the meat and poultry industry explore and offer more value-added, further-processed items, getting away from a strict commodity based product platform, product developers and R&D departments need to be aware of the flavor profiles, labeling demands and product attributes consumers want from their protein products today.
STATE OF THE INDUSTRY: OCTOBER 22, 2020 | Sponsorship Deadline: August 27, 2020
Our annual, exclusive in-depth update of the industry offers even more information and trend data than ever before, expanding to the webinar space, where our industry experts will further examine the macro issues pushing the industry as the calendar winds down on 2020.
Co-branded with The National Provisioner to boost deliverability, connect with readers and acquire leads! Custom eNewsletters include your own proprietary editorial or educational content including:
Requires 4-6 links to editorial, educational, non-ad copy/non-commercial content. Publisher has the right to refuse content.
Email Blasts, also known as eBlasts, are specialized emails focused on product information, video sharing, literature distribution, event announcements and more. We deploy your multi-sponsored or exclusive single-sponsored eBlasts to a targeted audience of relevant industry professionals.
Meat, poultry, and processing professionals will receive immediate access to your product information, video or literature. And since they know and trust the content of The National Provisioner, your email to them will enjoy a higher open rate and thereby a greater number of leads!
|Auction eBlast | Promote your company’s upcoming auction.||x||-|
|Event/Webinar Spotlight eBlast | Showcase your event or webinar.||x||x|
|Focus On eBlast | Showcase articles on one specific industry topic.||x||x|
|Integrated Showcase eBlast | Showcase a product and/or service with a digital component.||-||x|
|Must See eBlast | Showcase a product and/or service.||x||x|
|Must-Visit eBlast | Promote your tradeshow presence.||x||x|
|Post-Show eBlast | Promote your tradeshow highlights after the show.||x||x|
|Sneak Peek eBlast | Sponsors an upcoming article.||x||x|
|Sneak Peek - In Case You Missed It eBlast | Sponsors an article that appeared in a recent issue.||x||x|
|Sponsored eBook eBlast | Promote your eBook.||x||x|
|Video Booth Tour eBlast | Showcase videos from your tradeshow booth.||x||x|
|Video Spotlight eBlast | Showcase your videos.||x||x|
|White Paper eBlast | Promote your relevant white paper or case study.||x||x|
*NEW* Company Content eBlast
Looking to speak directly to our audience with all of your own content and ads? We now offer Third-Party eBlasts that deploy your message straight to our qualified audience of meat, poultry, and processing professionals AND provide post-deployment email stats. Company Content eBlasts require 30 days’ lead time.
An Interactive Product Spotlight (IPS) is an effective and engaging way to highlight your product, content, service or event. With dynamic scrolling or multi-page format, viewers can navigate their own path to videos, photos, product descriptions, technical specs, testimonials, case studies, and more.
INTERACTIVE PRODUCT SPOTLIGHT EXAMPLE
Purchase turnkey infographics with content topics that are driven and created by The National Provisioner's editorial staff.
EDITORIAL INFOGRAPHIC EXAMPLE:
Boost engagement by transforming your static infographic into an interactive experience!
CONVERSION INFOGRAPHIC EXAMPLE:
BNP Video, our in-house video production and marketing team, can produce high-quality, professional videos that will get you seen and grow your business. Backed by the power of The National Provisioner, we will also create a customized marketing strategy to get your video message in front of thousands of qualified buyers.
BNP Video can shoot your video at your location of choice - office, facility, event, installation site, or even your booth at a tradeshow - we can accommodate all your needs. Need a studio to shoot your video? You can avail of our studios located in New York City, Detroit or Chicago.
OUR CAPABILITIES INCLUDE:
Whether a simple one-camera shoot or multi-camera production, BNP Video can handle it. We have video cameras designed for long recordings and DSLR cameras for a more cinematic feel.
Audio equipment for different styles of recording including wireless lavalier, handheld, and boom microphones are available for use.
BNP Video can provide script revisions, storyboarding and scriptwriting to ensure that your message is accurately delivered.
Don’t worry about memorizing your script. With advance notice, we can bring a teleprompter to the shoot. Also available on request are the services of a voiceover professional.
BNP Video uses professional LED lighting for on-location and in-studio productions. LED lights provide a full range of color temperatures with the advantages of low energy consumption and mobility when used with a battery.
POST-PRODUCTION & EDITING
BNP Video can transform your existing content like raw footage, photos, and text into a video. We will use a variety of graphics, animations, music, voiceover, and professional editing techniques.
Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to The National Provisioner's readers and provide educational and promotional information that establishes your brand’s leadership and boosts awareness. Create a podcast with us, or supply your own, and The National Provisioner will promote your podcast to our readers.
The National Provisioner offers a full-feature, topic-centric microsite called an InfoCenter. As the exclusive InfoCenter sponsor you work with the editors to select a topic of interest to The National Provisioner's audience of meat, poultry, and processing professionals. Your content geared toward the topic is paired with content supplied by The National Provisioner's editorial team to ensure your company name becomes synonymous with the topic you choose.
HERE'S WHAT YOU GET:
As the exclusive sponsor, your logo and banner ads appear on every page of the InfoCenter creating an unparalleled branding opportunity.
LEADS & TRAFFIC
Get leads that include email contact information as a result of our complete, multi-channel marketing package that will also help you drive traffic!
• Banner ads run on all InfoCenter pages
• Call out on The National Provisioner's website and in the eNewsletter
• Promotion in The National Provisioner's magazine
• 3 custom eBlasts
• Logo on all promotions
Your InfoCenter is fully supported by an Online Support Coordinator who will load all content, update and maintenance the site as needed— all you do is send us the content!
DON’T HAVE CONTENT AVAILABLE? Add a content development package from Orangetap, our marketing services agency.
White papers and Articles are great tools for generating credibility and establishing a connection with companies and their decision-makers. The National Provisioner can collaborate with you to ghostwrite content that offers valuable information on new products, new research, trends, scientific developments, and more.
Let us help you offer solutions to your customer’s problems and position yourself as a thought leader. You provide editorial direction and we’ll do the rest! Once developed, the White Paper or Article is completely yours to use in all your marketing, on your website or in any way you see fit.
WANT TO USE YOUR WHITE PAPER TO CAPTURE LEADS AND DRIVE TRAFFIC?
The National Provisioner can deploy your White Paper via email to meat, poultry, and processing professionals with our White Paper eBlast. Since they know and trust the content of The National Provisioner, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.
LOOKING FOR OTHER TYPES OF FRESH CONTENT? Our Marketing Services agency offers extensive Content as a Service (CaaS) options in the form of unbylined articles, case studies and more to help drive your content marketing strategy!
Professionals turn to The National Provisioner for industry solutions and high-quality editorial. Now you can leverage Native Advertising by publishing your sticky, buzz-worthy, non-commercial content on provisioneronline.com alongside our trusted editorial. The National Provisioner will then drive traffic to your dedicated content page through multi-channel marketing efforts!
HOSTED on provisioneronline.com for 6 months on its own dedicated Content Page along with your logo, company description, link to your website and a set of complementary online display ads.
FEATURED across all provisioneronline.com pages for 30 days
HIGHLIGHTED in two deployments of our eNewsletter
SHARED on provisioneronline.com's Facebook* & Twitter pages with a unique, customized hashtag
*Options to extend the promotional lifespan of your campaign are available.
Do you have multiple pieces of content to share with our audience? Build your custom company channel on our website with a full content marketing package.
Save 15% with this bundle and get extended exposure with a full 12 months for all content pieces.
All tagged to your company channel on our website.
*Advanced Targeting and Account-Based Marketing not available for Custom eNews or eBooks
* BNP Average Webinar Stats
2401 W. Big Beaver Rd., Suite 700
Troy, Michigan 48084
BNP Media is North America's largets privately owned B2B media company providing superior content and events across a diverse group of industries. We're committed to connecting our customers to their customers through magazines, eNewsletters, websites, events, continuing education and market research.