For the most part, “biopolymer packaging materials” and terms such as “functional performance” and “good value” don’t occur in the same conversations within the meat industry. The varied shortcomings of renewably sourced packaging alternatives, generally, have outpaced their benefits. Right ideas, but not yet developed enough.
However, what if a marriage of performance and sustainability were possible today? Would anyone embrace change? For modified-atmosphere packaging (MAP), if a few manufacturers’ claims are accurate, change may be within grasp. Let’s be clear, this would not be driven by shortcomings of traditional MAP materials because, frankly, they all perform well. It would be more market-based change.