"Tell your story and communicate, but then you actually have to do stuff too,” stated Jayson Lusk, Ph.D., author of “The Food Police” and professor, Oklahoma State University, at the American Meat Science Association’s (AMSA) 67th Reciprocal Meat Conference (RMC).
Lusk’s opening keynote address set the tone to celebrate AMSA’s 50th anniversary at the conference held in Madison, Wis., June 15-18, 2014. After looking back at the past 50 years and the many accomplishments made by the members of AMSA, it was time to look to the future and set out for greatness in the next 50 years.