PMMI, the owner and producer of the PACK EXPO portfolio of trade shows, has announced that Gerardo Barajas has been hired as director of EXPO PACK Events. In this new role, Barajas will have oversight of EXPO PACK México and EXPO PACK Guadalajara, PMMI’s trade shows in Latin America.
Barajas comes to EXPO PACK and PMMI, The Association for Packaging and Processing Technologies, from HAYS, a British recruitment firm focused in the accounting and financial fields. Prior, he was based in Guadalajara, Jalisco, as the General Director of Intermoda, the second-largest fashion trade show in Latin America. He also spent eight years with Mexicana Airlines, most recently as a key account manager.