Brand fires up new Ball Park Flame Grilled Jerky launch with a touch of tenderness
Ball Park brand (www.ballparkbrand.com) says it is time to try a little tenderness. The brand known for making great tasting guy food is lighting a fire with the launch of its new Ball Park Flame Grilled Jerky, a jerky that’s dried to be tough and flame grilled to be tender. To introduce the new product, Ball Park brand commissioned a survey to uncover some of the tough situations guys face. And with the help of ultimate tough guy Tommy “Tiny” Lister, a centerpiece of the new Ball Park Flame Grilled Jerky campaign, the brand is inviting guys to tweet their tough challenges to receive a witty yet tender solution from Tiny himself.
Tommy “Tiny” Lister is a character actor and retired professional wrestler who has appeared in a variety of blockbuster films.