Today Butterball announces the launch of Farm to Family, a new product line produced completely from turkeys raised with no antibiotics ever. Farm to Family was created to meet today’s consumer demand and to demonstrate Butterball’s commitment to making delicious, nutritious and affordable food in a responsible way. Farm to Family products are American Humane Certified, made from turkeys which were raised on a vegetarian diet, based on whole grains containing no animal byproducts or hormones, without any antibiotics.
“We listened to our consumers. They like options and Farm to Family is another way we can reach their table. Raising turkeys responsibly is not just who we are, it’s what we do,” Ivan Arrington, Director of Insights and Innovation for Butterball. “We believe nutritious and all-natural turkey products should not compromise taste or price.”