Calling everyone named Angus or Frank. Ball Park brand (www.ballparkbrand.com), the maker of Angus Beef Franks, is celebrating the dog days of summer with a campaign that promises to be a real ‘name-changer’ in the world of hot dogs. For 100 hours beginning today, the brand is giving away free Ball Park Franks, made with 100% Angus Beef, to anyone named Angus or Frank …and to anyone willing to change their name to Angus or Frank for a day on Twitter.
Famous hot dog fans are getting in on the action. Celebrities including Mario Lopez, Donald Faison and Haylie Duff are kicking off the moniker mayhem by changing their name to Angus Frank on Twitter. Social media stars will help fuel the fire on Vine by demonstrating just how far they will go in the name-change game to receive free Ball Park Angus Beef Franks.