Blue Apron has announced the acquisition of BN Ranch, a leading provider of sustainable, responsibly raised beef, lamb, and poultry in the U.S. Blue Apron will now own the BN Ranch brand, supported by the BN Ranch staff of experts and its global network of farms and ranches. Bill Niman will join the Blue Apron team as President and Founder, BN Ranch. In addition to providing meat for Blue Apron menus, BN Ranch will continue to supply its current retail, institutional and restaurant customers.
Bill Niman began raising animals to high standards for eating quality in the 1970s, and today, as the founder of BN Ranch, Niman continues to raise meat in a delicious, wholesome, humane, and environmentally conscious manner. In his new role at Blue Apron, Niman will help the company further develop its animal welfare and husbandry standards for beef, pork and poultry, and expand its network of farmers, ranchers and suppliers.