After a careful study of the organics market and the creation of a detailed organic development process, Symrise has announced that the company has released a portfolio of twenty seasoning blends pending organic certification with QAI. According to Chris Santilli, Symrise’s Vice President, Sales, North America, this initial launch features five seasoning blends in each of four product categories: dairy, barbeque, sweet and heat.
In the past, those who have attempted to enter the organic seasoning market underestimated the complexity involved in creating and commercializing certified organic seasonings. Identifying and sourcing a vast number of diverse ingredients across many formulations is staggering in terms of compatibility, functionality and the certification process. Mr. Santilli pointed out, “It’s taken Symrise a while to develop organic seasonings because we wanted to get it right the first time. We avoided the temptation to rush and decided to move slowly and carefully, working diligently to overcome challenges related to supply chain and sourcing, seasoning development, manufacturing/blending, third party certification and regulatory support. We fully understand the complexities of bringing great taste to consumers of certified USDA Organic Snacks.