Grocery shopping is no longer a just a traditional food -- It is about the entire experience – which includes convenience/location, produce selection, prices, store layout and more. The shifting of shopping becoming a destination experience is one of hundreds of findings in What’s in Store 2018, the latest edition of the annual trends publication from the International Dairy Deli Bakery Association (IDDBA), and What’s in Store Online, a collection of over 150 downloadable graphs and tables, as well as links to white papers and trends articles.
Other findings in the book’s “Channels and Competition” chapter include: