Land O’Frost, one of the nation’s best-selling brands of pre-sliced deli meats and a producer of specialty sausage products, announced that it has purchased Swedesboro, N.J.-based Wellshire Farms Inc. Wellshire is an established and respected leader in the natural/organic meat space whose products are sold in specialty grocery retailers such as Whole Foods Market, Trader Joe’s, Sprouts Farmers Market, Earth Fare and Natural Grocers by Vitamin Cottage. Following this transaction, Land O’Frost immediately becomes a significant player in the fast growing natural/organic category.
This transaction brings together two of the leading family-owned and operated companies in the meat industry. As part of the deal, Land O’Frost will acquire all of Wellshire’s assets, including its entire brand portfolio, which features the Wellshire, Wellshire Organic, Wellshire Kids, Garrett Valley, Colameco’s, Colameco’s Primo Naturale, Lou’s Famous and WoodstownFarms and Homestyle Meals brands.