Amazon VP Careltt Ooton spoke Tuesday morning during the Food Safety Summit keynote about how the company uses Natural Language Processing to scan customer feedback, and constantly monitor for food safety issues.
On Dec. 1, 2017, Amazon detected several food safety concerns on a dietary supplement. They suppressed sales the same day and initiated an investigation with the manufacturer — and the product was not reinstated.
On Jan. 26, almost two months later, the product was officially recalled due to undisclosed allergens — and the side effects listed in the official recall matched Amazon’s detected feedback almost exactly.