As food trends come and go, it becomes paramount that a meat processor be aware of consumer desires and develop products to meet those desires. In a category like burgers, where multiple trends are taking place, that company must be versatile enough to handle every need.
“There’s no one size fits all for every consumer but, we find that all of them want to give their families quality products that meet their tastes and budget,” explains Abel Olivera, CEO of Jensen Meat Co. “To help them make good choices for themselves, we make it a point to provide a variety of products in different categories with clearly marked ingredients, fat content, etc.”