Philadelphia-based premium meats and cheese manufacturer Dietz & Watson is celebrating its 80th anniversary with the launch of Delishop, a new, limited time only pop-up shop experience that will run from May 1-July 28.
Located at 501 South Street, one of Philly’s liveliest streets, the branded popup is poised to become this summer’s go-to spot for not only meat and cheese, but also deli-inspired fashion and fun. The store interior was designed by Philly-based SHOPHOUSE Design, built and installed by Najeeb Sheikh and will feature several Instagram worthy photo ops and custom interactive experiences including a bodega, an urban backyard and art installations created by local Philadelphia artists, Gloss Black and Kyle Earl. The company worked closely with its agency of record, full-service creative agency Red Tettemer O’Connell + Partners (RTO+P) to bring the concept to life.