The Schur Flexibles Group is expanding its product portfolio to prioritize sustainability and innovation. Recently, the group presented a number of highly innovative products from its pioneering “rethink” sustainability strategy. Implementation of this strategy is based on Schur Flexibles’ newly developed
5R program comprised of the five pillars of sustainability: Responsibility, Recycling, Replace, Reduction and Renewal

The new packaging films were introduced at the IFFA 2019 Trade Fair and are specially adapted to the stringent requirements of the food packaging sector where plastic is still indispensable to ensure the highest levels of protection for food safety and waste reduction. The goal for the development was to offer an extended range of sustainable solutions for all applications without sacrificing food protection, hygiene and handling. The Schur Flexibles campaign for the responsible use of resources has met with great interest and very positive feedback from customers and consumers alike.