Amid so many revenue streams, casings manufacturers are rushing to diversify their product portfolios in order to stand out from the pack and deliver greater value to their processor customers.
There is little room for weakness in today’s casings marketplace, says one industry observer.
“Everyone has gotten better at what they do. The bar has been raised to where the expectation of performance is the same for everybody. Prices have been coming down for the last three years, but have stabilized and, in fact, have increased slightly over the past year.”