Food Marketing Institute’s report on U.S. grocery shopper trends, found that consumers are demanding to know where their food is coming from and how animals are raised. With transparency being so highly valued among today’s savvy retail shoppers, the Diestel Family Ranch is proud to announce that the authenticity of all of its products are now Where Food Comes From Source Verified. This unique, on-trend labeling program is run by Where Food Comes From Inc., the most trusted resource for the independent, third-party verification of food production practices in North America.
The WFCF Source Verified label certifies that Diestel’s products can be verified back to the farm of origin and that all associated facilities are approved under the Where Food Comes From program.