Niman Ranch, the pioneering leader in humanely and sustainably raised pork, beef and lamb, announced the appointment of Alicja Spaulding to the position of vice president of marketing. In this role, Spaulding will determine the marketing and brand strategy to grow Niman Ranch’s market share and brand awareness.
“I’m thrilled to welcome Alicja to the Niman Ranch team,” said Chris Oliviero, Niman Ranch General Manager. “She brings with her a wealth of professional experience, with strengths in marketing strategy, digital, e-commerce and consumer activation that will help Niman Ranch continue to grow, evolve and support our network of independent family farmers.”