The Certified Angus Beef brand has introduced Steakholder Rewards, a loyalty program that shares beef know-how with consumers, and rewards them for connecting with the brand and purchasing the beef at locations that feature it.
“Steakholder Rewards allows consumers to elevate the experience they have come to expect from the Certified Angus Beef brand, while also growing our conversations with a wider audience base,” says Tracey Erickson, the brand’s executive vice president of marketing. “It is built on delivering experiences that deepen the relationship consumers have with the brand and with our partners who offer it.”