When beef consumers are scanning the meat case, quality and freshness are top of mind, but it can be difficult for them to discern which products are a cut above the rest. Cargill is launching a new premium beef brand called Salt & Sear, so consumers can purchase restaurant-quality beef to prepare at home.
Sourced from only the Upper 2/3 of USDA Choice, with certain cuts qualifying for the Certified Very Tender USDA designation, Salt & Sear beef promises quality and delicious taste. With a great eating experience supported by a money-back guarantee, Salt & Sear products will be available at select retail locations starting in late spring.