West Liberty Foods has announced a partnership with Subway with a way to not only help its team members but also support its foodservice partner. The company announced its campaign in a letter to its supplier partners. The letter, from Chief Operations Officer Brandon Achen reads in part:
“Coronavirus (COVID-19) has impacted the foodservice and retail industries in opposite and equally challenging ways that have never been seen before. Food manufacturers like us are experiencing drastic sales declines from their foodservice customers, and orders for retail customers have increased exponentially as retailers are trying to keep their store shelves stocked.