Sell by. Use by. Best by. No matter how it’s defined, shelf life is a key value driver for highly perishable meat and poultry products.
Longer shelf life not only keeps shoppers happy, but it also pays dividends for processors and retailers. Product expirations cause significant shrink at the retail level, representing lost sales potential. Extending shelf life of fresh meat and poultry by just one to two days can significantly reduce product waste and improve revenue throughout the supply chain.