Bettcher GmbH announces that it is establishing a direct sales and service structure for its customer base in the Netherlands. The exclusive new direct sales structure becomes effective from March 15, 2021, replacing sales through third-party distribution.
“The meat industry in the Netherlands has been important for Bettcher for many years and it continues to grow. By implementing the direct sales of equipment and parts, as well as factory-direct service, will supply our customer base with an even higher level of individual and expert support, as well as a first-class service with rapid response times,” expresses René Hansen Managing Director Bettcher GmbH.