Old Trapper Smoked Products announced that the meat snack brand has updated its beef stick packaging to feature a gusseted bag. Old Trapper’s 15-ounce beef sticks in Original, Jalapeno, and Teriyaki flavors will be available in the state-of-the-art packaging format.
Old Trapper’s packaging update is in direct response to company research into innovative ways to display products to maximize retail opportunities. The new gusseted bag allows retail partners to hang Old Trapper products on pegs or display packages standing on shelves. Additionally, the stick size in the reformatted 15-ounce beef stick bags has been changed to a perfectly snackable size.