In today’s climate, sustainability is no longer considered a solo endeavor. It requires new levels of collaboration for fast, measurable impact. Driven by consumer demand and a global need for improvement, the meat supply chains have carried momentum in sustainable efforts over the last decade. Sustainability is no longer synonymous with just environmental issues – these efforts must also focus on our people and our animals. As we enter a new era, companies need to take note on how to stay relevant to consumers.