Modern-day grocery stores have perfected the process of shopping. They are large, efficient and, most of the time, well-stocked. They are also, frankly, boring. Ninety percent of what you will find in a supermarket in Georgia is identical to what you find in Oregon. The brand names are all familiar, but the “wow” factor is gone – almost by design. The purpose of the store is to get you what you need and get you checked out as quickly as possible.
Now, imagine a grocery store that encourages you to stop and browse. The baked goods, the appetizers, the fully cooked dinners are all made in-house and change regularly. The wine section features everything from $100 bottles to $7 local vintages. The store shelves are filled not with the same-old, same-old but with a curated selection of gourmet foods. And the meat case… the meat case has eye-popping cuts of beef, pork, and chicken, as well as award-winning sausages and gourmet burger patties. Every step leads to a new idea for the next home-cooked meal. The pot roast or the stuffed pork chops? The Santa Fe burger or the cheddar mushroom burger? You may dash in for a pint of soup or a couple of steaks, but you’ll likely leave a half-hour later with a few appetizers, fresh produce, a couple of homemade cinnamon rolls, and some other specialties that you just had to try.