5th generation winemaker Joe Wagner, renowned for luxury wine brands like Belle Glos, Napa Valley Quilt, Elouan, and BOEN, has announced his partnership with 17-time World BBQ Champion, Chis Lilly, to launch their Masters of Taste Program. The duo is elevating wine and BBQ pairings, kicking off right in time for summer grilling and continuing deep into tailgating season. Masters of Taste elevates retail promotions through in-store displays of fast-growing luxury wines, heavy social media support, unique pairings and recipes, and large-scale events in the America's top football markets.
"I've been a wine lover for over 20 years and have always enjoyed a nice glass alongside my barbequed meals," shared Chris Lilly. "I'm thrilled to team up with Joe Wagner to take BBQ to the next level of appreciation. I hope my fans have as much fun enjoying the food and wine pairings as I had developing these recipes with Joe."