DALLAS — At the recent Annual Meat Conference March 6-8, 2023, 210 Analytics LLC Principal Anne-Marie Roerink discussed the current market outlook and trends for meat retail from the perspective of consumers. As Roerink, the writer of The Power of Meat, described, the study gives a snapshot of this department from the shopper’s point of view. Cryovac, a division of Sealed Air, supported the 18th edition of the Power of Meat. Directly after The Power of Meat session at the Annual Meat Conference, Christine McCracken, executive director of Animal Protein at Rabobank, joined Roerink for a “deep dive” into The Power of Meat 2023.
Conducted in December 2022, The Power of Meat 2023 surveyed 1,607 shoppers to gain insights on the current consumer perspective of the meat retail department. The study also includes data from IRI. The below statements are a summary of Roerink’s discussion at the recent AMC.