In a recent webcast titled 'What Will Fan the Flames This Grilling Season?,' featured speakers, including Knowledge Exchange economist Brian Earnest and consumer data experts Chris Dubois and Melissa Rodriguez from Circana, joined together to discuss the current outlook for grilling as well as meat supply and spending habits. Rob Fox, research director for Knowledge Exchange, moderated the webcast.
Brian Earnest primarily discussed meat supply and predictions based on Q1. He said that protein production will cool following years of growth, and beef production in particular is declining, which will lead to a tighter supply. Earnest noted that Nebraska winter weather hindered northern gains.