There is a delicate balance in the modified-atmosphere packaging (MAP) and case-ready arena between new technologies, controlling costs and meeting the demands of the ever-changing consumer in other words, which packaging technology meets the economic requirements of processor/retailer and the aesthetic and functionality desires of the consumer?
MAP systems became a mainstay in retail meat cases around the United States in the 1990s, with the initial purpose of extending shelf-life while ensuring a bright and fresh bloomed color. Since that time, the evolution of technologies, processors, retailers and even consumers has significantly changed the role of MAP. In today’s world the processor must implement manufacturing, labor and packaging efficiencies to manage costs and increase output.