XL FourStar is a family operated facility, with an additional location in Nampa, Idaho. Once volume dictates, Niman Ranch will also utilize the Nampa location to process its Idaho raised beef, further decreasing the transportation time for all the cattle within the Niman Ranch network. This will allow Niman Ranch to provide regional/local beef for all its West Coast customers.
Jeff Tripician, chief marketing officer of Niman Ranch, said, “At Niman Ranch it’s important for us to reinforce our core values by continually setting the standards higher. We’re always looking for ways in which we can take further action to allow us to drive these values to the next level; this move allows us to do just that. Processing cattle at XL FourStar makes us a more environmentally sustainable company with even stricter animal handling protocols.”