Thanks to the dauntless efforts of a small band of beef-loving volunteers in South Dakota, lucky Wheel of Fortune contestants this winter may be heading home with the means to purchase $1,000 each in T-Bones, Sirloins and burgers.
Beginning January 9, $1,000 in Beef Bucks—pre-paid checks and or VISA debit card for purchasing beef at restaurants or grocery stores—will appear as one of the gift tags on the colorful carnival wheel that contestants spin for prizes during the popular nationally syndicated program. Landing a spot for Beef Bucks on the well-known Wheel of Fortune was an effort in tenacity and dedication for the people who direct Beef Bucks Inc., the non-profit South Dakota-based organization whose primary purpose is to promote beef and educate consumers on beef nutrition and cooking.