Cher-Make names new director of private label, co-pack sales
Cher-Make Sausage Co. announced its expanding approach to growing private label opportunities by naming James Birt as director of private label & co-pack sales.
The position will be based in the Cincinnati, Ohio, area, which gives Birt a strategic location to support the company and the national sales and marketing effort. His experience with national and regional foodservice restaurant chains and his central location to call on national retail groups are important steps in helping Cher-Make grow their total business, the company said.