Smoked Peppered Halal Beef Strips were deemed the “Best New Halal Food” by a panel of judges at Gulfood 2012 in Dubai. Midamar was awarded the 2011 title for the All Natural ABF Air Chilled Halal Whole Chicken.
Midamar also won the equally sought after 2012 international award "Best New Fast Food Product or Innovation" for Halal Hickory Smoked Chopped and Formed Beef Strips. Over 5000 companies were invited to compete for the awards and there were over 120 submissions from 30 countries. The submitted products were judged by a panel of international food experts.