Knauss Foods, based in Bucks County, Pa., has been the largest producer of dried beef sold in the U.S. for more than a century. Now with the launch of its newest all-natural product, PJ’s Beef Steak, Knauss is setting its sights on the beef jerky market and extending its reputation for excellence to a whole new audience.
“We’re very excited about this new product launch,” says Bill Carter, vice president of sales at Knauss Foods. “Today, the beef snack market requires an all-natural offering that meets the market need for healthier protein choices. Thanks to our unique seven-day cooking cycle and all natural premium ingredients, PJ’s offers a delicious alternative to traditional jerky.”