Oscar Mayer first to offer line of meats with no artificial flavors, colors or preservatives
Oscar Mayer announced a new line of meats called Selects that have no artificial preservatives, flavors or colors. Oscar Mayer is the first brand to offer this choice across a complete line of meat products that includes hot dogs, bacon and cold cuts. In 2012, 50 percent of new Oscar Mayer products will have no artificial preservatives. Goals also are in place to build on its sodium reduction progress by reducing sodium 20 percent across the entire Oscar Mayer portfolio by year end.
The new line builds on the success of Oscar Mayer Selects Hot Dogs, which were introduced in March of 2010, by adding even more options that have no artificial preservatives.