Sandwiches are the cornerstone of lunch and dinner menus at both limited- and full-service restaurants, where they are offered more than any other entree. More consumers report purchasing sandwiches away from home today vs. just two years ago due in large part to operators becoming increasingly innovative and responsive to consumers' demand for lower prices, greater variety, fresher fare, flexible portions and healthier items.
"Today's consumer expects greater customization and broader sandwich options," says Executive Vice President Darren Tristano. "Trends in portion flexibility, variety, freshness and shareability have come to the forefront of this segment. Shareable options give operators a chance to go beyond the standard menu and try new ethnic sandwiches. Often these ethnic and next-level sandwiches, which focus on gourmet ingredients and toppings, are introduced through mini sandwiches or wraps. Giving consumers smaller, shareable portion options can be considered as healthier with less calories. This trend shows no signs of slowing down."