"Moms told us what they wanted, and we listened," said Darin Dugan, senior director of marketing, Lunchables. "So we've added items like spring water, applesauce and bread made with whole grain."
The new Lunchables Lunch Combinations line is made up of six varieties including: Turkey + Cheddar Sub Sandwich, Ham + American Sub Sandwich, Turkey + Cheddar Cracker Combos, Ham + American Cracker Combos, Deep Dish Cheese Pizza and Deep Dish Pepperoni Pizza. The Turkey + Cheddar Sub Sandwich and Deep Dish Cheese Pizza meet the Kraft Foods Sensible Solution criteria for nutritional value.
Changes to the new Lunchables Lunch Combinations aren't just on the inside. The new line will be launched in an all new, clear, snap-close package that uses recyclable sleeves, bottom trays and water bottles. This is the first appreciable change to the packaging in the brand's 21 years.
"Our product packaging really tops off the introduction of this new line," said Dugan. "We've made it easier than ever for Mom to see exactly what's inside."
Source: Kraft Foods
"With brown bagging on the rise, Hillshire Farm is pleased to be able to offer our customers quality products that provide a great value in these harsh economic times," said Tim Roush, vice president, lunch and dinner brands for Hillshire Farm.
Now available in supermarkets nationwide, Hillshire Farm Family Size Lunchmeat Tubs come in the following varieties:
-- Ultra Thin Oven Roasted Turkey Breast
-- Ultra Thin Honey Ham
-- Ultra Thin Smoked Ham
-- Ultra Thin Brown Sugar Baked Ham
-- Hearty Slices Oven Roasted Turkey Breast
Additionally, Hillshire Farm is debuting the Hillshire Farm Red Bag - a reusable and insulated lunch tote. Available at retail nationwide starting August 3, the reusable, insulated Red Bags are free with the purchase of any three packages of Hillshire Farm lunchmeat (8oz or larger).
Source: Sara Lee Corp.
The company cut its expenses from 508.8 million reais last year to 33.6 million reais in this quarter, and its market share rose from 14.5 percent to 17.6 percet. Net sales in Brazil rose 19 percent, while total sales increased by 30 percent.
Source: Bloomberg
The company's 48-foot tractor trailer rig was packed full of fresh fruits and vegetables, which are frequently in short supply at area food banks. The donation, which also included meat, bread, canned and frozen foods, will help provide more than 19,000 meals to hungry children, families and seniors in Minnesota and Western Wisconsin.
"We are very pleased that we were able to help Second Harvest Heartland meet the needs of hungry families in our community. We especially appreciate the generosity of our vendors who join with U.S. Foodservice and our local employees in answering a critical need," said Kurt Nelson, vice president, marketing and category management for the company's Minnesota Division.
Source: U.S. Foodservice
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