Industry News

McD's global sales up in October

OAK BROOK, Ill. – McDonald’s Corp. said Monday that global comparable sales rose 8.2 percent in October. Systemwide sales for the company’s worldwide restaurants increased 5.4 percent for the month, or 9.9 percent in constant currencies.

McDonald’s Chief Executive Officer Jim Skinner said, “McDonald’s strong October sales show that we are delivering what customers count on from McDonald's – choice, variety and high-quality food and beverages at affordable prices."

U.S. comparable sales increased 5.3 percent in October due to the enduring appeal of McDonald’s breakfast, recent product introductions and the renewal of the popular Monopoly game.

In Europe, strong performance in the U.K., France and Russia and positive results in nearly all other markets drove a comparable sales increase of 9.8 percent. Unique menu items and promotions as well as everyday value options reportedly continue to resonate with customers and drive results.

Comparable sales were up 11.5 percent in Asia/Pacific, Middle East and Africa, driven by robust sales growth in Australia and broad-based strength throughout the segment. Locally-relevant menu choices, branded affordability, and extended hours fueled the segment’s October sales for the region.

 

Source: McDonald’s Corp.

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