Niman Ranch and Superior Farms have launched an all-natural case-ready program. This program will utilize Niman Ranch’s high quality gourmet natural beef and pork and Superior Farms’ case-ready packaging capabilities. The initial product line will include three beef items and two pork items and will be completely retail-ready. “This partnership brings together two of California’s most innovative meat companies: Niman Ranch, which is well-known for its high-quality, naturally raised beef and pork, and Superior Farms, with its sophisticated case-ready packaging and retail expertise,” said Gary Pfeiffer, Superior Farms EVP of sales and marketing. Jeff Tripician, CMO of Niman Ranch added, “We are always excited when we can make humanely and sustainably raised, gourmet-quality products easily accessible — we believe that everyone should have access to great quality food.”