Founded in 1894, Eckrich will celebrate its 120th anniversary this weekend in line with the promise on which the brand was built; quality and service. Over the past 120 years, Eckrich has grown as a leader in its industry on the promise of providing quality meat products and giving back to its communities. Eckrich will honor that promise this weekend as it honors and gives back to 120 of America's military families.
Eckrich will showcase the names of the 120 military families on the No. 43 Eckrich car which will compete in the NASCAR Sprint Cup Series race this weekend at the Chicagoland Speedway. Eckrich will also host the families at the event and provide each family with a $120 gift card at Jewel-Osco. The car design, race day experience and gift cards align with the deep history of the company to give back to consumers and pay tribute to those who trust the brand.