McDonald's President and Chief Executive Officer Steve Easterbrook announced the initial steps of the Company's turnaround plan including a restructuring of McDonald's worldwide business and financial updates.
"Today we are announcing the initial steps to reset and turn around our business," Easterbrook said. "As we look to shape McDonald's future as a modern, progressive burger company, our priorities are threefold - driving operational growth, returning excitement to our brand and unlocking financial value."