Seafood sales are steady, but retailers can boost their business by offering products and services that alleviate a multitude of shopper purchasing concerns.
The retail seafood sector is relatively calm, but below the surface is the potential for dynamic activity.
Although shopper interest in healthy eating is helping to fuel moderate category growth, retailers that offer seafood that meets the demand for excitement, affordability and convenience will be in position to accelerate activity. Fresh fish and shellfish saw sales of $9.5 billion in 2014, which accounted for 56.7 percent of sector revenues and was up from $8.7 billion in 2012, reports Mintel Group Ltd., a Chicago-based market research firm.