Sales of cooking sauces, pasta sauces and marinades grew 12 percent between 2010 and 2015, according to Chicago-based Mintel International’s Cooking and Pasta Sauces, Marinades – US report from December 2015. The segment is expected to rise 13 percent between 2015 and 2020, reaching $6.2 billion. Mintel attributes the growing number of consumers interested in cooking, as well as rising sales of poultry and seafood, to continued gains for sauces and marinades.
Marinades, the smallest segment, reported the best performance, increasing 34 percent to $1.4 billion in sales, and is projected to rise 17 percent through 2020 to reach $1.6 billion, Mintel reports. Marinades experienced the strongest growth of all segments likely because of several major brands’ innovative launches that proved to be convenient and versatile, the research firm reports.