Cargill has selected Chuck Gitkin, a veteran consumer packaged goods (CPG) and meat industry marketer, to lead its North America protein business marketing efforts in a newly created role as chief marketing officer (CMO), effective Sept. 19, 2016. He will also be a member of the Cargill Protein Group’s leadership team.
Previously, Gitkin was senior vice president of brands and marketing for Smithfield Foods, a major international pork products company. His experience also includes positions with McCain Foods, Unilever, Bristol-Meyers Squibb, Saks Fifth Avenue and Philip Morris. He will leverage more than 25 years of experience, knowledge and capabilities in business-to-business and consumer marketing, market research and consumer insight, innovation, and retailing.