Smithfield Foods is opening Taste of Smithfield in its home town of Smithfield, Va. The restaurant, which will share space with the company's Genuine Smithfield Ham Shoppe, will help showcase the company's packaged-meat products.
CEO C. Larry Pope said in a statement that he hopes the restaurant will attract more visitors to the historic southeastern Virginia town of about 8,100, as well as give the company a place to show off its products, reports the Sacramento Bee.