AMSA to lead initiative to standardize industry terms
In this video interview, Executive Director of AMSA Thomas Powell discusses the goal to standardize industry terms as well as the challenges he anticipates the task force may encounter during the process.
Andy Hanacek: So Thomas, thanks for standing here for a few minutes and talking to me. I wanted to touch base with you about a project that you guys have been working on at AMSA around the terminology of the industry. Some of the definitions, I guess you would call them catchphrases or things that have been out there in the consumer world. Talk to me a little bit about that project that you are working on and why you are embarking on that.