Oberto Beef Jerky, the nation’s leading all natural jerky brand, is upping the ante in jerky taste and quality with the unveiling of delicious new versions of its signature, best-selling jerky products. Created in collaboration with world-renowned celebrity Chef Mark Miller, a James Beard award-winner, the new recipes combine Oberto’s all-natural jerky ingredients with robust blends of spices to deliver unbelievable taste and flavor unmatched in the jerky industry. Consumers will be able to taste the Oberto difference for themselves as the new best-selling recipe editions of Oberto Original Beef Jerky, Teriyaki Beef Jerky, Peppered Beef Jerky, and Spicy Sweet Beef Jerky hit stores in 2017.
The project was kicked off when Oberto CEO Tom Hernquist challenged his company to set a new standard of taste in the exploding jerky category. “With as red hot as the meat snacks business is, we wanted to set a new standard in taste and flavor,” said Oberto CEO Tom Hernquist.